A report from famous Apple analyst Ming-Chi Kuo has set speculation wild suggesting that Apple is looking to cease production of iPhone X in the coming months. The report by the KGI Securities’ analyst, which was acquired by Apple Insider, reveals that the plan will take place in summer of 2018, making end-of-life for the iPhone X.
Kuo believes the weak impact iPhone X has had in China will be the reason for this unexpected move. Apple traditionally sets a price cut immediately after new iPhone(s) are announced, letting the previous iPhone service as a more affordable choice for consumers. The 2015 iPhone 6S is still in production currently serving as the entry point in the iPhone lineup. But this year might be different, that is if the report holds true.
Following the concerns sparked by this prediction, Kuo has commented to clarify his report. According to him, the reason is not iPhone X’s less than stellar reception in China, but that Apple is planning three iPhones for the year. One of them will be a 6.1″ LCD phone rumored to cost $649 – $749. If Apple was to introduce a price cut for the iPhone X it has the potential to cannibalize the sales of its upcoming lineup, including the rumored 5.8″ and 6.5″ OLED models. All three models are expected to feature edge-to-edge display.
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